BetterMe: Health Coaching

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

Helps you understand what matters most

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BetterMe: Health Coaching

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of BetterMe: Health Coaching's key feedback

1

Billing Issues

A significant number of users, approximately 15%, report issues with unclear billing practices, unexpected charges, and difficulties in obtaining refunds. This lack of transparency in subscription management leads to frustration and distrust among users.

The app charged me without my authorization, and customer service was unhelpful in resolving the issue.

2

Device Sync Problems

Around 10% of users experience problems with the app not syncing properly across multiple devices, leading to data loss and frustration. This issue affects users who rely on multiple devices to track their fitness progress.

I lost all my data because the app didn't sync properly between my devices.

3

Lack of Exercise Variety

Approximately 8% of users feel that the app lacks variety in its exercise programs, with some workouts being repetitive and not challenging enough. This can lead to a lack of motivation and engagement over time.

The workouts are very repetitive and don't offer enough variety or intensity.

4

High Cost

About 7% of users find the app's cost to be high, especially when compared to traditional gym memberships. This perception of high pricing can deter potential users from subscribing long-term.

The app is twice as expensive as a typical gym membership, which is a major drawback.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Noom
Noom receives high praise for its psychological approach to weight loss, helping users understand their relationship with food. Users appreciate the educational content and personalized coaching, which many find effective in achieving long-term weight management.

#2 RUNNER UP

BetterMe: Health Coaching
BetterMe is appreciated for its variety of workouts and personalized plans, with users finding it effective and motivating. However, some users express dissatisfaction with billing practices and customer service, citing unexpected charges and difficulty in obtaining refunds.

#3 Straggler

Lose It!
Lose It! is favored for its user-friendly interface and effective calorie tracking, helping users achieve significant weight loss. While generally positive, some users note that certain features are now behind a paywall, which has led to some dissatisfaction.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Noom
#1 Users Choice
Noom receives high praise for its psychological approach to weight loss, helping users understand their relationship with food. Users appreciate the educational content and personalized coaching, which many find effective in achieving long-term weight management.
BetterMe: Health Coaching
#2 Runner-up
BetterMe is appreciated for its variety of workouts and personalized plans, with users finding it effective and motivating. However, some users express dissatisfaction with billing practices and customer service, citing unexpected charges and difficulty in obtaining refunds.
Lose It!
#3 Straggler
Lose It! is favored for its user-friendly interface and effective calorie tracking, helping users achieve significant weight loss. While generally positive, some users note that certain features are now behind a paywall, which has led to some dissatisfaction.

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Nuggets

Major Highlights of the Week

BMI Concerns
The app's use of BMI as a health metric is criticized for being outdated and potentially discriminatory, with users finding the BMI warnings off-putting. This could alienate users who feel misrepresented by this metric.
The app uses BMI, which is considered racist, and displays warnings if your goal weight is over the target BMI.
Trial Pricing Issues
Users are frustrated that the free trial leads to a higher monthly fee compared to paying outright, making the trial feel misleading and costly. This pricing strategy may deter potential long-term subscribers.
The free trial results in a $5 higher monthly fee, making it more expensive than paying outright.
Billing Transparency
There is significant dissatisfaction with unclear billing practices, leading to unexpected charges and confusion over subscriptions. This lack of transparency can damage trust and lead to customer attrition.
Billing practices are predatory with little information, leading to multiple confusing subscriptions and fees.
Subscription Auto-Renewal
Users report being charged for auto-renewals without clear notification, even when the app indicates no active subscription. This issue can lead to negative customer experiences and potential disputes.
Auto-renewal charges occur despite the app showing no active subscription, causing confusion and frustration.
Equipment Integration
The app's lack of integration with existing fitness equipment and preference for proprietary products is a point of contention. Users find this approach limiting and potentially costly.
The app won't connect to my Fitbit or smart scale, pushing users to buy BetterMe's own expensive equipment.
Exercise Substitutions
The absence of alternative exercises for those with injuries or specific needs is a notable gap, leading to potential user dissatisfaction and health risks. Providing substitutions could enhance user experience and safety.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
BMI Concerns
The app's use of BMI as a health metric is criticized for being outdated and potentially discriminatory, with users finding the BMI warnings off-putting. This could alienate users who feel misrepresented by this metric.
Trial Pricing Issues
Users are frustrated that the free trial leads to a higher monthly fee compared to paying outright, making the trial feel misleading and costly. This pricing strategy may deter potential long-term subscribers.
Billing Transparency
There is significant dissatisfaction with unclear billing practices, leading to unexpected charges and confusion over subscriptions. This lack of transparency can damage trust and lead to customer attrition.
Subscription Auto-Renewal
Users report being charged for auto-renewals without clear notification, even when the app indicates no active subscription. This issue can lead to negative customer experiences and potential disputes.
Equipment Integration
The app's lack of integration with existing fitness equipment and preference for proprietary products is a point of contention. Users find this approach limiting and potentially costly.
Exercise Substitutions
The absence of alternative exercises for those with injuries or specific needs is a notable gap, leading to potential user dissatisfaction and health risks. Providing substitutions could enhance user experience and safety.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app sometimes glitches and doesn’t always sync to multiple devices regularly. Only reason for 4 stars is that I lost all of my data at one point with no explanation or restoration, so that was frustrating.
HaySue02
Week of April 9th, 2025
While the idea of the app is great, their billing practices are predatory. There is very little information on the actual billing practices and there are always surprises.
Aurika
Week of April 9th, 2025
I have the Fitbit premium app too and I realize how much I prefer an AI voice guiding me through workouts rather than an instructor. The downside to BM is that it won’t connect to my Fitbit or smart scale.
Vmarkey
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app sometimes glitches and doesn’t always sync to multiple devices regularly. Only reason for 4 stars is that I lost all of my data at one point with no explanation or restoration, so that was frustrating.
Candice Wu
App Store
While the idea of the app is great, their billing practices are predatory. There is very little information on the actual billing practices and there are always surprises.
Kelly Williams
Google Play
I have the Fitbit premium app too and I realize how much I prefer an AI voice guiding me through workouts rather than an instructor. The downside to BM is that it won’t connect to my Fitbit or smart scale.
Koray Okumus
Google Play

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