Flo

User Experience Report

Week of February 14th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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All Insights

TOP INSIGHTS

A weekly roundup of Flo's key feedback

Subscription Push

Users are frustrated with constant prompts to upgrade to premium, which disrupts their experience. Many feel the app is more focused on profit than user support.

Age Restriction Issue

Users are frustrated with constant prompts to upgrade to premium, which disrupts their experience. Many feel the app is more focused on profit than user support.

Privacy Concerns

Users are experiencing issues with age restrictions, preventing them from signing up or accurately inputting their birth year. This is causing frustration among younger users.

Partner Feature Limitations

There are concerns about data privacy, with users worried about their data being shared or sold. This is causing distrust and prompting users to consider switching to other apps.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

Routinery

Routinery is praised for helping users establish routines and manage time effectively, especially for those with ADHD, but some users report bugs and subscription issues.

#2 RUNNER UP

Dubbii

Dubbii receives mixed feedback, with some users appreciating its unique features, while others find it lacking in user-friendliness and comprehensive tracking capabilities.

#3 Straggler

Fertility Friend

Fertility Friend is highly regarded for its detailed fertility tracking and data-driven insights, though some users are disappointed by the paywall for certain features.

Nuggets

Major Highlights of the Week

Subscription Pushback

Users are frustrated with constant subscription prompts and paywalls for basic features. Consider reducing the frequency of subscription ads and offering more free content to improve user satisfaction.

Age Restriction Issue

Users born after 2008 are unable to sign up, causing frustration. Update the age restriction settings to accommodate users born in 2010 and later.

Privacy Concerns

Users are worried about data privacy and potential data sharing. Enhance transparency about data usage and provide clear options for users to manage their privacy settings.

Partner Feature Limitations

The partner feature is not inclusive for non-hetero couples. Update the app to allow customization of partner settings to be more inclusive of all relationship types.

Inaccurate Billing

Users report being charged unexpectedly for subscriptions. Improve the billing process to ensure clear communication about charges and provide easy access to customer support for billing issues.

Content Accessibility

Users feel that essential health information should not be behind a paywall. Consider offering basic health insights for free to enhance the app's value and support user education.

Nuggets

Major Highlights of the Week

Everything you need to know about user experience

Subscription Pushback

Age Restriction Issue

Users born after 2008 are unable to sign up, causing frustration. Update the age restriction settings to accommodate users born in 2010 and later.

Privacy Concerns

Users are worried about data privacy and potential data sharing. Enhance transparency about data usage and provide clear options for users to manage their privacy settings.

Partner Feature Limitations

The partner feature is not inclusive for non-hetero couples. Update the app to allow customization of partner settings to be more inclusive of all relationship types.

Inaccurate Billing

Users report being charged unexpectedly for subscriptions. Improve the billing process to ensure clear communication about charges and provide easy access to customer support for billing issues.

Content Accessibility

Users feel that essential health information should not be behind a paywall. Consider offering basic health insights for free to enhance the app's value and support user education.

Quotes of the week

Hear from some of the most impactful users to drive changes

I used to love this app for tracking my cycle, but now everything useful is locked behind a paywall. It's frustrating to be constantly bombarded with premium ads when all I want is basic information about my body.

App Store

I've been using Flo for years, and while it's great for tracking my period, the constant push for premium features is overwhelming. I wish more educational content was available for free, as it's essential for understanding our bodies.

Google Play

Flo has been helpful in tracking my cycle, but the premium ads are relentless. It's disappointing that so much valuable information is now behind a paywall, making it less accessible for those who can't afford it.

Google Play

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The quotes of the week

Hear from some of the most impactful users to drive changes

Candice Wu

App Store

Kelly Williams

Google Play

Koray Okumus

Google Play

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User Experience Report

Flo

Top Insights This Week

Subscription Push

Age Restriction Issue

Privacy Concerns

Partner Feature Limitations

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

Start your 14-day free trial

Major Highlights of the Week

Major Highlights of the Week

Hear from some of the most impactful users to drive changes

Start your 14-day free trial today

The quotes of the week

Discover Anecdote’s all-in-one customer experience platform

Search through all your feedback, instantly

Use AI to automate and prioritize your feedback analysis

Send surveys and analyze them with AI

Segment feedback from your company in charts and summaries

Benchmark your company's feedback against your competitors

Stay on top of your feedback with alerts