Headspace

User Experience Report

Week of February 14th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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All Insights

TOP INSIGHTS

A weekly roundup of Headspace's key feedback

Paywall Frustration

Many users are frustrated with the app's paywall, which locks most content behind a subscription. This has led to dissatisfaction among users who expected more free content.

Customer Service Issues

Many users are frustrated with the app's paywall, which locks most content behind a subscription. This has led to dissatisfaction among users who expected more free content.

Subscription Transparency

Long-term users are noticing a lack of new content and repetition in existing offerings, leading to a perception that the app is not investing in fresh material.

App Performance

Technical issues, such as app crashes and problems with offline content, are causing frustration among users, impacting their overall experience.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

Medito

Medito receives overwhelmingly positive feedback for being a free, ad-free meditation app with a simple user interface and a wide range of guided meditations. Users appreciate its accessibility and the dedication of the development team.

#2 RUNNER UP

Calm

Calm is praised for its extensive library of sleep stories and meditations, with many users finding it effective for relaxation and sleep. However, some users express dissatisfaction with the high subscription cost and limited free content.

#3 Straggler

Headway

Headway faces significant criticism for its subscription practices and customer service issues. Users report feeling misled by free trial offers and express frustration with the app's AI-generated content and lack of transparency.

Nuggets

Major Highlights of the Week

Content Paywall

Many users are frustrated with the app's paywall, which locks most content behind a subscription. Consider offering a selection of free content to allow users to experience the app's value before committing to a subscription.

Customer Service Issues

Numerous users report poor customer service experiences, especially regarding refunds and subscription cancellations. Improve customer service responsiveness and flexibility to enhance user satisfaction.

Subscription Transparency

Users feel misled by the auto-renewal process and lack of clear communication about subscription renewals. Implement clearer notifications and reminders about upcoming charges to build trust with users.

App Performance

Users report frequent app crashes and slow loading times, which detract from the user experience. Prioritize fixing these technical issues to ensure a smooth and reliable app performance.

Content Variety

Some users find the content repetitive and lacking in variety. Regularly update and diversify content to keep long-term users engaged and prevent them from switching to competitors.

Language and Accessibility

There is a demand for more language options, such as Chinese, to cater to a broader audience. Expand language support to make the app more accessible to non-English speaking users.

Nuggets

Major Highlights of the Week

Everything you need to know about user experience

Content Paywall

Customer Service Issues

Subscription Transparency

App Performance

Users report frequent app crashes and slow loading times, which detract from the user experience. Prioritize fixing these technical issues to ensure a smooth and reliable app performance.

Content Variety

Some users find the content repetitive and lacking in variety. Regularly update and diversify content to keep long-term users engaged and prevent them from switching to competitors.

Language and Accessibility

There is a demand for more language options, such as Chinese, to cater to a broader audience. Expand language support to make the app more accessible to non-English speaking users.

Quotes of the week

Hear from some of the most impactful users to drive changes

I really enjoy the app and find it very helpful for starting off the day or when I need an occasional intervention during the day or night. However, the content, especially the 'Wake-up' feature, feels stale with no new content added, repeating every couple of months. I've been using this app for 3 years and am considering switching to another app due to this lack of fresh content.

App Store

I love the app, but please stop pushing the 'Ebb' AI therapist on us. I have no interest in divulging my most intimate thoughts to a privately owned AI learning algorithm. Those are not for you and god knows who else to pick apart and turn into a product.

Google Play

I signed up for Headspace’s 'free trial' and was instantly charged for a full year the same day. Headspace would not refund me, which feels like a shameful scammy business practice. I then found Headspace has many similar complaints on BBB. Be wary.

Google Play

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The quotes of the week

Hear from some of the most impactful users to drive changes

Candice Wu

App Store

Kelly Williams

Google Play

Koray Okumus

Google Play

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User Experience Report

Headspace

Top Insights This Week

Paywall Frustration

Customer Service Issues

Subscription Transparency

App Performance

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

Start your 14-day free trial

Major Highlights of the Week

Major Highlights of the Week

Hear from some of the most impactful users to drive changes

Start your 14-day free trial today

The quotes of the week

Discover Anecdote’s all-in-one customer experience platform

Search through all your feedback, instantly

Use AI to automate and prioritize your feedback analysis

Send surveys and analyze them with AI

Segment feedback from your company in charts and summaries

Benchmark your company's feedback against your competitors

Stay on top of your feedback with alerts