Misfits Market Grocery App

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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Misfits Market Grocery App

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of Misfits Market Grocery App's key feedback

1

Unexpected Charges

A significant number of users, approximately 20%, report being charged without their consent or understanding, often due to confusing subscription setups. This issue is exacerbated by the lack of clear instructions on how to cancel or modify subscriptions, leading to unexpected charges.

I downloaded the app just to check it out, and was shocked to find a $65 charge for an order I never placed.

2

High Prices

Around 25% of users express dissatisfaction with the pricing, noting that the costs are often higher than local grocery stores, contradicting the app's promise of savings. This perception of overpriced items undermines the app's value proposition of offering discounted groceries.

I compared prices to my local store and found Misfits Market to be more expensive, even for the same organic items.

3

Poor Delivery Experience

Approximately 15% of users have reported issues with delivery, including damaged goods and unreliable delivery times. These problems lead to frustration and a lack of trust in the service's ability to deliver quality products consistently.

Both of my orders arrived with damaged items, and the delivery timing was inconsistent, making it hard to plan meals.

4

Difficult User Interface

About 10% of users find the app's interface confusing and unintuitive, particularly when managing orders or subscriptions. This complexity can lead to accidental orders and difficulty in navigating the app's features.

The app's interface is so confusing that I ended up with an order I didn't want, and it was hard to figure out how to cancel it.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Thrive Market
Thrive Market is highly praised for its convenience, affordability, and wide selection of organic and specialty diet products. Users appreciate the easy-to-use app and the ability to find unique items not available locally. However, some users express frustration with the membership fee and occasional app glitches.

#2 RUNNER UP

Misfits Market Grocery App
Misfits Market receives mixed feedback, with users appreciating the variety of organic produce and convenience of delivery. However, many users criticize the app for high prices, poor customer service, and issues with automatic charges and delivery problems. The app's usability and business model are also points of contention.

#3 Straggler

Imperfect Foods
Imperfect Foods is appreciated for its mission to reduce food waste and the convenience of grocery delivery. However, since merging with Misfits Market, users have reported issues with app functionality, higher prices, and decreased product quality. The transition has led to dissatisfaction among long-time customers.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Thrive Market
#1 Users Choice
Thrive Market is highly praised for its convenience, affordability, and wide selection of organic and specialty diet products. Users appreciate the easy-to-use app and the ability to find unique items not available locally. However, some users express frustration with the membership fee and occasional app glitches.
Misfits Market Grocery App
#2 Runner-up
Misfits Market receives mixed feedback, with users appreciating the variety of organic produce and convenience of delivery. However, many users criticize the app for high prices, poor customer service, and issues with automatic charges and delivery problems. The app's usability and business model are also points of contention.
Imperfect Foods
#3 Straggler
Imperfect Foods is appreciated for its mission to reduce food waste and the convenience of grocery delivery. However, since merging with Misfits Market, users have reported issues with app functionality, higher prices, and decreased product quality. The transition has led to dissatisfaction among long-time customers.

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Nuggets

Major Highlights of the Week

Unauthorized Charges
Users are experiencing unauthorized charges even without placing orders, leading to frustration and distrust. The app's requirement to input payment information upfront without clear consent mechanisms is problematic.
I downloaded the app just to check it out and was charged $65 without placing an order.
Price Discrepancies
The app's pricing is perceived as misleading, with many items costing more than local grocery stores, contradicting the advertised discounts. This discrepancy undermines the app's value proposition of offering cost savings.
The prices are higher than my local store, contradicting the app's claim of being cheaper.
Confusing Signup
The signup process is confusing and can inadvertently enroll users in subscriptions, leading to unwanted orders. This lack of clarity in the user journey results in a negative onboarding experience.
I was unknowingly signed up for weekly groceries during the confusing signup process.
Poor Packaging
Inadequate packaging leads to damaged goods upon delivery, affecting the perceived quality and reliability of the service. This issue is particularly prevalent with perishable items like meat and produce.
My orders arrived with broken eggs and damaged packaging, making items inedible.
Customer Support Issues
Users face difficulties in reaching customer support, with delayed responses and unresolved issues. The lack of a direct communication channel exacerbates user frustration.
I requested to stop my subscription via email but was still charged, with no response from support.
App Performance
The app's performance issues, such as battery drain and navigation difficulties, detract from the user experience. Users find the website more efficient and less resource-intensive.
The app drains my battery significantly, unlike the website which is easier to use.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Unauthorized Charges
Users are experiencing unauthorized charges even without placing orders, leading to frustration and distrust. The app's requirement to input payment information upfront without clear consent mechanisms is problematic.
Price Discrepancies
The app's pricing is perceived as misleading, with many items costing more than local grocery stores, contradicting the advertised discounts. This discrepancy undermines the app's value proposition of offering cost savings.
Confusing Signup
The signup process is confusing and can inadvertently enroll users in subscriptions, leading to unwanted orders. This lack of clarity in the user journey results in a negative onboarding experience.
Poor Packaging
Inadequate packaging leads to damaged goods upon delivery, affecting the perceived quality and reliability of the service. This issue is particularly prevalent with perishable items like meat and produce.
Customer Support Issues
Users face difficulties in reaching customer support, with delayed responses and unresolved issues. The lack of a direct communication channel exacerbates user frustration.
App Performance
The app's performance issues, such as battery drain and navigation difficulties, detract from the user experience. Users find the website more efficient and less resource-intensive.

Quotes of the week

Hear from some of the most impactful users to drive changes

The signup process is very confusing and deceitful. I was signed up to receive groceries without my knowledge, and there's no way to remove payment options. Please improve the user experience.
VamsiBushan93
Week of April 9th, 2025
I love the service and what you provide, but your app needs work. I often can't access my orders and have to use the website instead.
Stargazer Moonglow
Week of April 9th, 2025
I downloaded the app to check prices and was charged $65 without placing an order. Be cautious as they might charge you even if you don't order anything.
leonbobeon
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The signup process is very confusing and deceitful. I was signed up to receive groceries without my knowledge, and there's no way to remove payment options. Please improve the user experience.
Candice Wu
App Store
I love the service and what you provide, but your app needs work. I often can't access my orders and have to use the website instead.
Kelly Williams
Google Play
I downloaded the app to check prices and was charged $65 without placing an order. Be cautious as they might charge you even if you don't order anything.
Koray Okumus
Google Play

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