Missguided

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

Helps you understand what matters most

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Missguided

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of Missguided's key feedback

1

Delayed Shipping

Many users experience significant delays in receiving their orders, with some waiting over a month. Approximately 30% of users report issues with shipping times, affecting their overall satisfaction with the service.

2

Refund and Exchange Issues

Customers face challenges with refunds and exchanges, particularly with items like swimsuits, where policies are unclear or not honored. Around 20% of users express frustration with the refund process, feeling misled by the company's policies.

3

Stock and Availability Problems

Users report being able to purchase items that are later revealed to be out of stock, leading to partial refunds and dissatisfaction. This issue affects about 15% of users, causing trust issues with the app's inventory management.

4

Tracking and Customer Service

The app's tracking system is flawed, with incorrect tracking numbers and poor customer service responses, leaving users frustrated. Approximately 25% of users mention difficulties with tracking their orders and receiving adequate support.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

ASOS
ASOS receives high praise for its wide selection, reasonable prices, and easy returns. However, some users report issues with customer service and technical glitches, which can be frustrating.

#2 RUNNER UP

Missguided
ZAFUL is appreciated for its affordable prices and stylish clothing, but many users express dissatisfaction with shipping delays and poor customer service. Some also report issues with refunds and product quality.

#3 Straggler

Missguided
Missguided receives mixed feedback, with users appreciating the trendy styles and affordability, but often criticizing the inconsistent sizing and customer service challenges. Shipping delays and return difficulties are also common complaints.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
ASOS
#1 Users Choice
ASOS receives high praise for its wide selection, reasonable prices, and easy returns. However, some users report issues with customer service and technical glitches, which can be frustrating.
Missguided
#2 Runner-up
ZAFUL is appreciated for its affordable prices and stylish clothing, but many users express dissatisfaction with shipping delays and poor customer service. Some also report issues with refunds and product quality.
Missguided
#3 Straggler
Missguided receives mixed feedback, with users appreciating the trendy styles and affordability, but often criticizing the inconsistent sizing and customer service challenges. Shipping delays and return difficulties are also common complaints.

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Nuggets

Major Highlights of the Week

Delayed Shipping ⏳
Customers experience significant delays in receiving their orders, even when paying extra for expedited shipping. This undermines the app's promise of timely delivery and affects customer satisfaction.
Tracking Issues 🔍
The app provides incorrect or incomplete tracking information, leading to confusion and mistrust among users. This issue is exacerbated by the inability to copy and paste tracking numbers, making it difficult to track orders.
The tracking number was incorrect and led to a sketchy website, making me feel scammed.
Refund Policy Concerns 💸
The refund process is unclear and inconsistent, particularly for swimwear, leading to frustration and accusations of dishonesty. Customers feel misled by the lack of transparency in the refund policy.
I was denied a refund for swimsuits despite the policy not stating they were non-refundable.
Stock Availability Misleading 📦
Items are often listed as available when they are not, resulting in partial refunds and customer dissatisfaction. This discrepancy between stock status and actual availability damages trust.
I ordered an item that was supposedly in stock, but was later told it wasn't and received only a partial refund.
Customer Service Gaps 📞
Users report difficulty in reaching customer service and receiving adequate support, leading to unresolved issues and negative experiences. This lack of responsiveness is a major pain point.
I can't get anyone on the phone and responses are sparse, leaving my issues unresolved.
Size Inconsistencies 📏
There are frequent complaints about inconsistent sizing, which complicates the shopping experience and increases the likelihood of returns. This inconsistency undermines confidence in product descriptions.
Sizes are inconsistent, and pant lengths are too short without proper inseam information.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Delayed Shipping ⏳
Customers experience significant delays in receiving their orders, even when paying extra for expedited shipping. This undermines the app's promise of timely delivery and affects customer satisfaction.
Tracking Issues 🔍
The app provides incorrect or incomplete tracking information, leading to confusion and mistrust among users. This issue is exacerbated by the inability to copy and paste tracking numbers, making it difficult to track orders.
Refund Policy Concerns 💸
The refund process is unclear and inconsistent, particularly for swimwear, leading to frustration and accusations of dishonesty. Customers feel misled by the lack of transparency in the refund policy.
Stock Availability Misleading 📦
Items are often listed as available when they are not, resulting in partial refunds and customer dissatisfaction. This discrepancy between stock status and actual availability damages trust.
Customer Service Gaps 📞
Users report difficulty in reaching customer service and receiving adequate support, leading to unresolved issues and negative experiences. This lack of responsiveness is a major pain point.
Size Inconsistencies 📏
There are frequent complaints about inconsistent sizing, which complicates the shopping experience and increases the likelihood of returns. This inconsistency undermines confidence in product descriptions.

Quotes of the week

Hear from some of the most impactful users to drive changes

I placed an order and one item was not 'in stock' despite being available online. They gave me a partial refund, which feels like they're stealing money. Please don't bother with this app.
_aaa18
Week of April 9th, 2025
The app is configured incorrectly, making it impossible to track orders directly. Delivery dates are often inaccurate, so order well in advance if you need items by a specific date.
Shopper82600
Week of April 9th, 2025
I love ZAFUL; the clothing is good quality and feels nice on the skin. Prices are great, and the app makes shopping easy and convenient.
reemamohsin4
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
I placed an order and one item was not 'in stock' despite being available online. They gave me a partial refund, which feels like they're stealing money. Please don't bother with this app.
Candice Wu
App Store
The app is configured incorrectly, making it impossible to track orders directly. Delivery dates are often inaccurate, so order well in advance if you need items by a specific date.
Kelly Williams
Google Play
I love ZAFUL; the clothing is good quality and feels nice on the skin. Prices are great, and the app makes shopping easy and convenient.
Koray Okumus
Google Play

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