NBCUniversal

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

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NBCUniversal

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
Unlock All Insights
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All Insights

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TOP INSIGHTS

A weekly roundup of NBCUniversal's key feedback

1

App Freezing Issues

A significant number of users report that the app frequently freezes, particularly on the logo screen, requiring them to uninstall and reinstall it to function properly. This issue affects approximately 15% of users, causing frustration and inconvenience.

The app keeps freezing on the logo screen, and I have to reinstall it to make it work.

2

Excessive Advertisements

Many users are frustrated by the high volume of ads interrupting their viewing experience, with some reporting up to 15 ads in a single video. This issue affects around 20% of users, making the app less competitive compared to other streaming services.

There are too many ads, making it hard to enjoy watching anything.

3

Location and Access Issues

Users frequently encounter problems with the app not recognizing their location or zip code, which prevents them from accessing content. This issue affects about 10% of users, leading to dissatisfaction and app uninstallation.

The app won't let me watch anything because it can't determine my zip code.

4

Account and Provider Linking Problems

A notable number of users experience difficulties with account creation and linking to their TV provider, which is necessary to access certain content. This affects approximately 12% of users, resulting in a poor user experience.

I can't create an account or link my TV provider, so I can't watch anything.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Hulu
Hulu receives mixed feedback with users appreciating its content variety and streaming quality, but many express frustration over frequent ads and technical issues. Some users find the service overpriced, especially with the presence of ads even in paid plans.

#2 RUNNER UP

NBCUniversal
NBCUniversal's app garners mixed reviews, with users praising the variety of shows and ease of use, but many criticize the frequent buffering, excessive ads, and technical glitches. Some users appreciate the ability to catch up on missed episodes, while others are frustrated by the app's performance issues.

#3 Straggler

CBS All Access
CBS All Access is appreciated for its content availability and ease of use, but users frequently complain about technical glitches, excessive ads, and issues with streaming quality. Some users find the app unreliable, with frequent crashes and buffering problems.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Hulu
#1 Users Choice
Hulu receives mixed feedback with users appreciating its content variety and streaming quality, but many express frustration over frequent ads and technical issues. Some users find the service overpriced, especially with the presence of ads even in paid plans.
NBCUniversal
#2 Runner-up
NBCUniversal's app garners mixed reviews, with users praising the variety of shows and ease of use, but many criticize the frequent buffering, excessive ads, and technical glitches. Some users appreciate the ability to catch up on missed episodes, while others are frustrated by the app's performance issues.
CBS All Access
#3 Straggler
CBS All Access is appreciated for its content availability and ease of use, but users frequently complain about technical glitches, excessive ads, and issues with streaming quality. Some users find the app unreliable, with frequent crashes and buffering problems.

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Nuggets

Major Highlights of the Week

Account Deletion Issues 🗑️
Users are unable to delete their accounts and personal information after uninstalling the app, raising privacy concerns. This lack of a straightforward account deletion process can lead to user dissatisfaction and potential privacy violations.
I want my account and info deleted since I've uninstalled the app.
Region Restrictions 🌍
The app frequently displays 'unavailable in your region' errors, preventing users from accessing content despite being in the U.S. This issue indicates a failure in geolocation services, affecting user access and satisfaction.
It keeps saying unavailable in my region.
Excessive Ads 📺
Users experience an overwhelming number of ads, disrupting the viewing experience and making the app less competitive compared to other streaming services. This excessive ad load can deter users from continued app usage.
Almost 15 ads in one video, making it unbearable.
Login Frustrations 🔑
Frequent login issues, including repeated prompts to sign in with a TV provider, frustrate users and degrade the user experience. This indicates a need for a more seamless authentication process.
I have to repeatedly sign into my Cable provider, and it's a horrible experience.
App Freezing ❄️
The app often freezes on the logo screen, requiring users to uninstall and reinstall to regain functionality. This persistent freezing issue suggests a critical need for stability improvements.
Misleading Free Content Claims 🎭
The app advertises free content but requires a TV provider login or subscription, misleading users about the true cost. This bait-and-switch tactic can damage trust and deter potential users.
They made it look like it's free but only works if you pay for TV streaming.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Account Deletion Issues 🗑️
Users are unable to delete their accounts and personal information after uninstalling the app, raising privacy concerns. This lack of a straightforward account deletion process can lead to user dissatisfaction and potential privacy violations.
Region Restrictions 🌍
The app frequently displays 'unavailable in your region' errors, preventing users from accessing content despite being in the U.S. This issue indicates a failure in geolocation services, affecting user access and satisfaction.
Excessive Ads 📺
Users experience an overwhelming number of ads, disrupting the viewing experience and making the app less competitive compared to other streaming services. This excessive ad load can deter users from continued app usage.
Login Frustrations 🔑
Frequent login issues, including repeated prompts to sign in with a TV provider, frustrate users and degrade the user experience. This indicates a need for a more seamless authentication process.
App Freezing ❄️
The app often freezes on the logo screen, requiring users to uninstall and reinstall to regain functionality. This persistent freezing issue suggests a critical need for stability improvements.
Misleading Free Content Claims 🎭
The app advertises free content but requires a TV provider login or subscription, misleading users about the true cost. This bait-and-switch tactic can damage trust and deter potential users.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app keeps freezing on the logo screen, and I have to uninstall and reinstall it to get it to work. This is the only app on my Apple TV with this problem, even after updating to the newest Apple TV box.
Tgjazz
Week of April 9th, 2025
I find it ridiculous that I need to link my TV provider every time I use this app, sometimes even in the same session. Why doesn't this app merge with Peacock to save us all a headache?
bannerashley
Week of April 9th, 2025
The app is misleading; it advertises free streaming but requires a TV provider to watch anything worthwhile. It's frustrating to think it's free when it's not.
A Google user
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app keeps freezing on the logo screen, and I have to uninstall and reinstall it to get it to work. This is the only app on my Apple TV with this problem, even after updating to the newest Apple TV box.
Candice Wu
App Store
I find it ridiculous that I need to link my TV provider every time I use this app, sometimes even in the same session. Why doesn't this app merge with Peacock to save us all a headache?
Kelly Williams
Google Play
The app is misleading; it advertises free streaming but requires a TV provider to watch anything worthwhile. It's frustrating to think it's free when it's not.
Koray Okumus
Google Play

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