Sleep Cycle

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

Helps you understand what matters most

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Sleep Cycle

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of Sleep Cycle's key feedback

1

Subscription Frustrations

Many users express dissatisfaction with the app's transition to a subscription model, feeling misled by the lack of a free version and the aggressive push towards premium features. Approximately 30% of users seem affected by this issue, as they feel forced to pay for features that were once free.

2

Inaccurate Sleep Tracking

Users report inaccuracies in sleep tracking data, such as incorrect sleep stages and false sleep duration, which undermines the app's reliability. This issue affects about 20% of users who rely on accurate data for health insights.

3

Intrusive Ads

The presence of frequent and intrusive ads, especially for premium upgrades, frustrates long-time users who previously enjoyed an ad-free experience. This issue impacts around 25% of users, who find the ads disruptive to their app usage.

4

Customer Support Issues

Users have reported poor customer support experiences, including unhelpful responses and difficulties in resolving subscription and refund issues. Approximately 15% of users have expressed dissatisfaction with the support they received.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Sleep Cycle
Sleep Cycle receives mixed feedback, with users praising its ability to wake them up feeling refreshed and its detailed sleep tracking features. However, some users express frustration with the app's premium pricing and issues with alarm reliability.

#2 RUNNER UP

Sleep as Android
Sleep as Android is highly praised for its comprehensive features and integration with wearables, making it a favorite among users who appreciate its detailed sleep tracking and smart alarm capabilities. Some users, however, find the app's interface complex and have concerns about its battery usage.

#3 Straggler

Pillow
Pillow is appreciated for its user-friendly interface and effective sleep tracking, with users enjoying its ability to provide insights into sleep patterns. However, some users feel that the app's premium features are too expensive and express concerns about its accuracy.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Sleep Cycle
#1 Users Choice
Sleep Cycle receives mixed feedback, with users praising its ability to wake them up feeling refreshed and its detailed sleep tracking features. However, some users express frustration with the app's premium pricing and issues with alarm reliability.
Sleep as Android
#2 Runner-up
Sleep as Android is highly praised for its comprehensive features and integration with wearables, making it a favorite among users who appreciate its detailed sleep tracking and smart alarm capabilities. Some users, however, find the app's interface complex and have concerns about its battery usage.
Pillow
#3 Straggler
Pillow is appreciated for its user-friendly interface and effective sleep tracking, with users enjoying its ability to provide insights into sleep patterns. However, some users feel that the app's premium features are too expensive and express concerns about its accuracy.

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Nuggets

Major Highlights of the Week

Subscription Confusion 💳
Users are frustrated with the app's transition from a one-time purchase to a subscription model, feeling misled by the lack of transparency about costs. This has led to dissatisfaction among long-time users who feel their initial investment is not honored.
Intrusive Ads 📢
The presence of frequent and unavoidable ads disrupts the user experience, especially for those who previously paid for the app. This has caused users to consider switching to competitors due to the annoyance of dismissing ads to use basic features.
I have to dismiss ads every time I open the app, which is frustrating after years of use.
Inaccurate Tracking 📉
Users report significant inaccuracies in sleep tracking data, such as incorrect sleep stages and false awake times, undermining the app's reliability. This issue is particularly concerning for users who rely on the app for health insights.
The app shows I was in deep sleep all night, even when I was awake multiple times.
Customer Support Issues 📞
There are complaints about poor customer support, with users feeling their issues are not adequately addressed or resolved. This has led to a perception of the company as unresponsive and unhelpful.
Customer service was rude and unhelpful when I reached out for support.
Forced Trials 🚫
The app's design forces users into trials with difficult cancellation processes, leading to unexpected charges. This practice has been perceived as a trap, causing frustration and distrust among users.
I was charged for a subscription despite canceling during the trial period.
Data Privacy Concerns 🔒
Users are concerned about the app's data collection practices, particularly the sharing of sensitive sleep data with third parties. This has raised privacy issues and led to calls for better data protection measures.
The app shares private sleep data with third parties, which is concerning.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Subscription Confusion 💳
Users are frustrated with the app's transition from a one-time purchase to a subscription model, feeling misled by the lack of transparency about costs. This has led to dissatisfaction among long-time users who feel their initial investment is not honored.
Intrusive Ads 📢
The presence of frequent and unavoidable ads disrupts the user experience, especially for those who previously paid for the app. This has caused users to consider switching to competitors due to the annoyance of dismissing ads to use basic features.
Inaccurate Tracking 📉
Users report significant inaccuracies in sleep tracking data, such as incorrect sleep stages and false awake times, undermining the app's reliability. This issue is particularly concerning for users who rely on the app for health insights.
Customer Support Issues 📞
There are complaints about poor customer support, with users feeling their issues are not adequately addressed or resolved. This has led to a perception of the company as unresponsive and unhelpful.
Forced Trials 🚫
The app's design forces users into trials with difficult cancellation processes, leading to unexpected charges. This practice has been perceived as a trap, causing frustration and distrust among users.
Data Privacy Concerns 🔒
Users are concerned about the app's data collection practices, particularly the sharing of sensitive sleep data with third parties. This has raised privacy issues and led to calls for better data protection measures.

Quotes of the week

Hear from some of the most impactful users to drive changes

I've used this app for years and loved it, but recently the alarm has stopped working properly, causing me to oversleep. It's frustrating because I rely on it to wake up on time. I hope they fix this issue soon.
A Google user
Week of April 9th, 2025
I used to love this app, but now they've put many features behind a paywall. It's disappointing because I already paid for the app once, and now I have to pay again for features I used to have.
A Google user
Week of April 9th, 2025
The app's sleep tracking is inaccurate. It often shows I'm in deep sleep when I'm actually awake. I expected more accuracy, especially since I'm paying for the premium version.
A Google user
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
I've used this app for years and loved it, but recently the alarm has stopped working properly, causing me to oversleep. It's frustrating because I rely on it to wake up on time. I hope they fix this issue soon.
Candice Wu
App Store
I used to love this app, but now they've put many features behind a paywall. It's disappointing because I already paid for the app once, and now I have to pay again for features I used to have.
Kelly Williams
Google Play
The app's sleep tracking is inaccurate. It often shows I'm in deep sleep when I'm actually awake. I expected more accuracy, especially since I'm paying for the premium version.
Koray Okumus
Google Play

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