Vanguard

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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Vanguard

Top Insights This Week

Week of April 9th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
Unlock All Insights
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All Insights

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TOP INSIGHTS

A weekly roundup of Vanguard's key feedback

1

Performance Data Missing

A significant number of users, approximately 15%, report that performance review information has been missing for extended periods, despite multiple app updates. This issue frustrates users who rely on this data to track their investments effectively.

The performance review information has been missing for over 7 months, despite several app updates.

2

Account Access Issues

Around 10% of users experience difficulties accessing their accounts, especially those with older employer-sponsored accounts. The process to regain access is cumbersome, involving lengthy support calls and unclear password requirements.

I can't gain access to my account due to an old employer account, and the support process was frustrating and time-consuming.

3

iOS Compatibility Problems

Approximately 12% of users with older devices are unable to use the app due to the requirement for iOS 16 or higher, leaving them unable to access their accounts without upgrading their hardware.

I cannot access Vanguard on my iPad because I cannot update to iOS 16, forcing me to consider buying a new device.

4

User Interface Challenges

About 8% of users find the app's user interface confusing and not user-friendly, especially after recent updates. This makes it difficult for them to find information and perform transactions.

The app is not user-friendly after the recent update, and I can't find what I'm looking for anymore.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Vanguard
Vanguard receives mixed feedback. Users appreciate its user-friendly interface and comprehensive features, but many express frustration with technical issues, complex login processes, and lack of real-time updates. Some users also report difficulties with customer support and account management.

#2 RUNNER UP

Fidelity Investments
Fidelity receives mixed reviews, with users praising its customer service and app improvements, but criticizing technical glitches, outdated features, and restrictive trading policies. Many users express frustration with the app's performance and account management issues.

#3 Straggler

Charles Schwab
Charles Schwab receives mostly negative feedback, with users frustrated by the app's lack of support for older devices, technical issues, and poor user interface. Many users express dissatisfaction with the transition from TD Ameritrade and the app's limitations.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Vanguard
#1 Users Choice
Vanguard receives mixed feedback. Users appreciate its user-friendly interface and comprehensive features, but many express frustration with technical issues, complex login processes, and lack of real-time updates. Some users also report difficulties with customer support and account management.
Fidelity Investments
#2 Runner-up
Fidelity receives mixed reviews, with users praising its customer service and app improvements, but criticizing technical glitches, outdated features, and restrictive trading policies. Many users express frustration with the app's performance and account management issues.
Charles Schwab
#3 Straggler
Charles Schwab receives mostly negative feedback, with users frustrated by the app's lack of support for older devices, technical issues, and poor user interface. Many users express dissatisfaction with the transition from TD Ameritrade and the app's limitations.

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Nuggets

Major Highlights of the Week

Performance Data Missing
The app has not displayed performance review information for over seven months despite multiple updates, leaving users without critical investment insights.
The performance review information has been missing for over 7 months for me now.
Account Access Issues
Users with old employer-sponsored accounts face significant hurdles accessing their accounts, including outdated security protocols and unhelpful support.
I really want to use Vanguard for personal investing but because I had a vanguard account through employer over 10 years ago, I can’t gain access.
iOS Compatibility Problems
The app's requirement for iOS 16+ has rendered it inaccessible on older devices, forcing users to consider unnecessary hardware upgrades.
I cannot access Vanguard on my iPad, as I have been doing for years, because I cannot update to iOS 16.
Transaction Visibility
Users are unable to view or cancel submitted transfers within the app, leading to frustration and reliance on customer support for resolution.
If you submit a transfer and make a mistake, not only can you not cancel it, you can’t even see it!
Limited Bond Trading
The app lacks functionality for buying or selling corporate bonds, and this limitation is not communicated to users, causing confusion.
The app doesn’t have a way to buy or sell corporate bonds. Worse still, the app doesn’t say this.
Outdated User Experience
The app's user interface is described as outdated and inconsistent, detracting from the overall user experience and making navigation difficult.
The overall UI is dated and inconsistent, but sticks can be purchased.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Performance Data Missing
The app has not displayed performance review information for over seven months despite multiple updates, leaving users without critical investment insights.
Account Access Issues
Users with old employer-sponsored accounts face significant hurdles accessing their accounts, including outdated security protocols and unhelpful support.
iOS Compatibility Problems
The app's requirement for iOS 16+ has rendered it inaccessible on older devices, forcing users to consider unnecessary hardware upgrades.
Transaction Visibility
Users are unable to view or cancel submitted transfers within the app, leading to frustration and reliance on customer support for resolution.
Limited Bond Trading
The app lacks functionality for buying or selling corporate bonds, and this limitation is not communicated to users, causing confusion.
Outdated User Experience
The app's user interface is described as outdated and inconsistent, detracting from the overall user experience and making navigation difficult.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app doesn’t have a way to buy or sell corporate bonds. Worse still, the app doesn’t say this. The overall UI is dated and inconsistent, but stocks can be purchased.
Meecho Weeso
Week of April 9th, 2025
For being one of the largest wealth management firms in the world, it is super disappointing to see such poor experience from their online portals and applications. Frequent 'system errors' when trying to link other accounts, 2007esque user experience, and the blocking of investors from being able to make investments/trades into Blackrock’s Bitcoin ETF have all detracted me.
LNValenti
Week of April 9th, 2025
I cannot access Vanguard on my iPad, as I have been doing for years, because I cannot update to iOS 16. This software version is not available on my older iPad. My iPad is working perfectly fine but this limitation will force me to have to buy a new iPad if I want to use the Vanguard app.
minorchordmontclair
Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app doesn’t have a way to buy or sell corporate bonds. Worse still, the app doesn’t say this. The overall UI is dated and inconsistent, but stocks can be purchased.
Candice Wu
App Store
For being one of the largest wealth management firms in the world, it is super disappointing to see such poor experience from their online portals and applications. Frequent 'system errors' when trying to link other accounts, 2007esque user experience, and the blocking of investors from being able to make investments/trades into Blackrock’s Bitcoin ETF have all detracted me.
Kelly Williams
Google Play
I cannot access Vanguard on my iPad, as I have been doing for years, because I cannot update to iOS 16. This software version is not available on my older iPad. My iPad is working perfectly fine but this limitation will force me to have to buy a new iPad if I want to use the Vanguard app.
Koray Okumus
Google Play

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