Zeelool - Eyewear For Everyday

User Experience Report

Week of April 9th, 2025

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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All Insights

TOP INSIGHTS

A weekly roundup of Zeelool - Eyewear For Everyday's key feedback

Limited Men's Selection

Some users feel that the app predominantly features women's eyewear, even in the men's section, making it difficult for men to find suitable options. Approximately 5% of users express this concern.

The men's section mostly shows women's glasses, making it hard to find suitable options.

Filter Functionality Issues

Users report that the filtering system is not effective, as it often shows irrelevant results despite setting specific preferences, leading to frustration. This issue affects about 3% of users.

Despite setting filters for narrow frames, I was shown everything but narrow options.

Poor Customer Service

Several users have experienced unsatisfactory customer service, including issues with returns and refunds, which diminishes their overall shopping experience. Around 4% of users have mentioned this problem.

Customer service was unhelpful, and I had to pay for a return due to their mistake.

App Usability Challenges

Some users find the app difficult to navigate, with issues like complicated ordering processes and non-intuitive interfaces, leading to a frustrating user experience. Approximately 6% of users are affected by this.

The app is too complicated to order glasses, making it a frustrating experience.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

Zeelool - Eyewear For Everyday

Zeelool receives mixed feedback with users praising the wide selection, affordable prices, and quality of glasses, but some criticize the app's functionality and customer service. The virtual try-on feature and style recommendations are appreciated, though some users report issues with filters and navigation.

#2 RUNNER UP

Zenni Optical

Zenni Optical is highly praised for its affordability and wide selection of eyewear. Users appreciate the ease of ordering and the quality of the glasses, though some mention issues with the app's functionality and customer service.

#3 Straggler

EyeBuyDirect

EyeBuyDirect is appreciated for its variety and competitive pricing, with many users satisfied with the quality and customer service. However, some users report issues with order processing times and app functionality, leading to frustration.

Nuggets

Major Highlights of the Week

Gender Bias

The app's categorization and imagery predominantly feature women's eyewear, even in the men's section, leading to a perception of limited options for male customers. This misalignment in product representation can deter potential male buyers seeking gender-specific designs.

Browsing the men's section still shows mostly women's glasses, making it hard to find suitable options.

Filter Inefficiency

The filtering system fails to accurately display products based on user preferences, such as narrow frames, causing frustration and leading users to consider alternative platforms. This inefficiency in the search functionality undermines the app's promise of a personalized shopping experience.

Despite setting filters for narrow frames, the app shows irrelevant options, prompting me to switch apps.

Customer Service Issues

Instances of poor customer service, including mishandling of prescriptions and inadequate resolution processes, have led to dissatisfaction and a loss of trust. These service failures highlight a critical need for improved customer support protocols.

After a prescription error, I received store credit instead of a proper resolution, which was frustrating.

App Usability Problems

Users encounter significant navigation challenges, such as difficulty returning to previous selections and a complex ordering process, which detracts from the overall user experience. These usability issues suggest a need for a more intuitive interface design.

Navigating the site is so difficult that I had to log in multiple times just to make a selection.

Privacy Concerns

The app's photo access permissions raise privacy concerns by indiscriminately accessing all photos instead of just the selected ones, leading to user distrust. This overreach in data access could potentially violate user privacy expectations.

Granting photo access results in the app taking all my photos, which feels invasive.

Shipping and Refund Delays

Delays in processing refunds and shipping, such as expired coupons due to slow service, frustrate users and diminish the perceived value of promotions. These operational inefficiencies can negatively impact customer satisfaction and retention.

A free coupon expired because the refund process took too long, highlighting slow service issues.

Nuggets

Major Highlights of the Week

Everything you need to know about user experience

Gender Bias

Filter Inefficiency

Customer Service Issues

App Usability Problems

Privacy Concerns

Shipping and Refund Delays

Quotes of the week

Hear from some of the most impactful users to drive changes

The app's filters are not user-friendly, making it difficult to find specific features like adjustable nosepads and lightweight frames. This makes me spend less time on the app.

V.Ellsby

Week of April 9th, 2025

I have a very small face and need narrow frames. Despite setting filters for narrow, I am shown everything but narrow frames, which is frustrating.

Mom of Sphynx

Week of April 9th, 2025

The 'try on' feature does not work well, making it hard to see which glasses suit my face. I'm moving on to a more user-friendly site.

SSueing

Week of April 9th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes

The app's filters are not user-friendly, making it difficult to find specific features like adjustable nosepads and lightweight frames. This makes me spend less time on the app.

Candice Wu

App Store

I have a very small face and need narrow frames. Despite setting filters for narrow, I am shown everything but narrow frames, which is frustrating.

Kelly Williams

Google Play

The 'try on' feature does not work well, making it hard to see which glasses suit my face. I'm moving on to a more user-friendly site.

Koray Okumus

Google Play

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User Experience Report

Zeelool - Eyewear For Everyday

Top Insights This Week

Limited Men's Selection

Filter Functionality Issues

Poor Customer Service

App Usability Challenges

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

Start your 14-day free trial

Major Highlights of the Week

Major Highlights of the Week

Hear from some of the most impactful users to drive changes

Start your 14-day free trial today

The quotes of the week

Discover Anecdote’s all-in-one customer experience platform

Search through all your feedback, instantly

Use AI to automate and prioritize your feedback analysis

Send surveys and analyze them with AI

Segment feedback from your company in charts and summaries

Benchmark your company's feedback against your competitors

Stay on top of your feedback with alerts